Cancer Council Pitch

I contributed to the design and art direction for a Cancer Council campaign pitch at EDGE Agency, focused on launching two new ‘Elevated Face’ products—‘Radiance Boost’ and ‘Hydration Boost’. Our concepts emphasised the harmony between sun protection and advanced skincare. One concept utilised a split-screen device to highlight the dual benefits, while the other employed an elegant ampersand icon to represent the seamless fusion of skincare and sun care.